For Marc Frankel, building an app that helps connect people through shared music started as a “pure-joy bringing” project. The idea for SameTunes was born while Frankel was pursuing a…
social media
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When Chike Nwoke was a student at the University of Maryland College Park, he took note of a unique marketing tactic used by energy drink company Redbull. The company would…
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FeatureProfiles
As Social Media Content Grows, Fanbase’s Founder Builds New Monetization Opportunity For Creatives
Mobile users who scroll through TikTok, Instagram…and now Clubhouse…are looking for entertainment. But when Isaac Hayes III scrolls, he’s thinking about one thing: How can he help these content creators…
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B2CFeature
Employees Have LinkedIn To Showcase Work Accomplishments. Now Athletes Have Press Sports App.
Most college seniors are busy studying, applying to jobs, and enjoying the last few moments of university life. But back in 2018, seniors Conrad Cornell and Drew Williams were launching…
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CommunityContributorsFeature
How Your Startup Should Navigate Social Media During The COVID-19 Crisis
by Manu Muraroby Manu MuraroWe’re living an incredibly challenging new reality as this COVID-19 pandemic moves across the world. From navigating the changes to social distancing, homeschooling kids, dealing with cancelled projects and travel,…
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News
Atlanta Startup Founded By Coca-Cola Brand Veterans Raises $3M to Make Influencer Recommendations Better
by Holly Beilinby Holly BeilinHow often do you see the words #ad, #paid, #sponsored, and #client while scrolling through your Instagram feed? In a world where influencer marketing is an increasingly-popular pillar of many…
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News
Influencer Marketing Startup Sideqik Closes $5M Series A, Set to Quadruple and Expand On West Coast
by Holly Beilinby Holly BeilinAtlanta-based influencer engagement platform Sideqik has closed a $5 million Series A round led by Jackson Square Ventures with participation from Fuqua Capital, entrepreneur Tom Noonan, and existing investors Bee…
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CommunityContributors
Going Beyond the Post: Taking Advantage of Social Media’s Newer Features
by Manu Muraroby Manu MuraroSocial media is at the top of the priority list for most marketing departments these days. This is especially true for startups, given the low costs associated with organic social…