martech

Can you imagine spending $80 million on a single-use product?  Andrew Levy and Sam Birdsong saw that happen on multiple occasions while producing videos for enterprise companies over the last…

Social media not only created new job opportunities for budding marketers, but also gave rise to an entirely new subset of celebrities. The social media influencer is ubiquitous on platforms…

While the phrase “rocket ship growth” is thrown around frequently by startups, few early-stage ventures have the credentials to back up such claims. Atlanta-based Saleo looks to be one that…

Ubiquitous is a match-making service for the influencer age. The Atlanta-based startup describes itself as a Hinge-like platform connecting businesses and TikTok influencers. That is important because the traditional branded…

Atlanta-based Supercopy has big plans to change the way brands market themselves online.  Its AI platform is designed to help companies communicate effectively online. Using qualitative and quantitative metrics, Supercopy…

The ‘Request a Demo’ button is a pretty ubiquitous feature on a SaaS company’s website. The team behind Atlanta-based Tourial now wants to make that feature a more engaging and…

E-commerce’s astromical growth over the last two years has also meant a skyrocketing number of fake and misleading reviews ending up in front of customers.  The Federal Trade Commission (FTC) announced…

Atlanta native Max Ade chuckles when he thinks about his move back to Georgia from the West Coast. “It felt like we were on the last flight out during an…