market research

Jon Hutson and his team kept running into a big problem when they were conducting research for their clients.  While everyone agreed research is important, they didn’t always agree on…

Whenever we chat with Atlanta entrepreneurs, the conversation inevitably leans towards the potential the city has to become one of the biggest startup hubs in the country. Our conversation last…

Software developers pride themselves on their ability to solve problems. To navigate the complexities of technology and provide a solution that works. The process, the rigor, the long hours of…

Marketing research often relies on chosen subjects’ opinions within a controlled environment. But what happens if they stretch the truth, if they feel off that day, or if they’re not…