From city governments all the way up to the president of the United States, social media has become an important tool for policymakers and government agencies to reach constituents directly. On Facebook, Twitter, Instagram and more, citizens can now find vital information about policy changes and ongoing government happenings. But public officials using social media […]
College and professional athletes have a robust ecosystem around them. Beyond coaches, players need access to nutritionists, psychologists, academic advisors, media relations, trainers, and more. Each one of those professionals needs to set up appointments to work with the athlete and set them up for success on and beyond the field. Back in 2004, Zach Maurides […]
Parents often talk among themselves about issues and events, both positive and negative, occurring in their children’s school. However, that potentially-valuable feedback rarely reaches school administrators and teachers unless they attend a PTA meeting or there’s a one-on-one discussion about their child. “Most teachers only hear from parents when things are bad,” says Shani Dowell, a […]
During a school sustainability-focused hackathon, North Carolina State engineering students Nick Conlon, Hartley LeRoy, Nick Sischo and Goutham Subramanian were taken aback by the lack of efficiency within the waste removal market. Garbage trucks average 2.5 miles per gallon and each burns about $42,000 of fuel a year, but often they’re picking up nearly-empty dumpsters, since they […]
Small businesses owners often don’t have the budget to prioritize advertising. On top of that, they need to be familiar with design, how to manage ads, and which sites to target for successful leads. It can turn into a full-time job. Jed Carlson dealt with the gap in digital advertising automation while at musician-focused career […]