Let’s be honest. While we love to cheer for our local baseball team at home games (Go Braves!), sometimes the time in between each exciting home run can get a little slow — and not even hot dogs can keep us entertained. What if you had a way to engage with the stadium and team […]
Annie Eaton started her career in marketing, but after a chance meeting with now-business partner Peter Stolmeier, the lure of mixed/alternate reality technology (Augmented and Virtual Reality) and its use in non-gaming industries got her attention. They founded the Atlanta Virtual Reality Meetup in 2014 while the industry was still young, to foster connections and mingle with […]
If a photo is worth a thousand words, what’s a 360-degree video? Augmented reality software Car360 provides an augmented reality-powered vehicle imagery experience of car interior and exteriors, with a customer base including car auction buyers, inspection companies, insurance claim processors, dealers, manufacturers, and of course, the car buyer. The interactive visualization company has had a busy few months, hiring […]
Augmented reality (just like its cousin, virtual reality) is rapidly growing into a vibrant industry. The technology is moving past skeptics and hardcore gamers into a viable solution for audience engagement and data collection for businesses. UK startup Skignz has been creating waves since 2013, and they recently landed in Atlanta to put their AR signposts over our skyline. […]
When you think of virtual reality, your mind may wander to the latest gaming technology or some futuristic movie. But VR is here to stay — as shown by its current use in live experiences, product demos, and building brand awareness. In fact, VR Day 2017, Atlanta’s first mixed reality conference, drew over 350 people this year to […]