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Product Marketer

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Website makeswifthq Makeswift

The no-code website builder you won't outgrow

What is the opportunity?
We are taking a sophisticated product into a crowded market and are looking for someone who is ready to take on that challenge. As our first full-time marketing hire, this is a role with tons of growth potential for the right person. We’re a small team with big goals and there will be an exciting career trajectory for the early team that helps us reach them.

What is the role?
We’re looking for a product marketer to help us build positioning frameworks and corresponding go-to-market strategies for new product features. Experimentation is a key part of our culture so this role must be filled by someone who can learn quickly and adjust accordingly. We’re looking for someone who is a skilled writer and is obsessed with creating high quality content that cuts through the noise. The right person for this role is not afraid of long-form writing and doing deep research to back up their ideas. We are looking for someone who wants to talk to customers, empathize with them, and effectively communicate their needs to the product team. We need a product marketer who is results-driven and can work on both high level strategies and tactical demand gen activities.

As Makeswift’s first product marketer, you will spend the majority of your time working directly with our COO to help build and execute cornerstone growth strategies for the company. In this role you will also work cross-functionally and must have some technical aptitude. You don’t have to know how to code but you do need to be able and willing to learn technical concepts to the degree that you can effectively communicate with the product and engineering team. You also should be curious about how and why the underlying technical systems work the way they do. You must be able to simplify technical complexity and translate it into compelling content that drives customer engagement and growth.

You may be a good fit if you:

  • Are comfortable with ambiguity.
  • Enjoy problem solving and wearing many hats.
  • Take extreme ownership in your work.
  • Have strong opinions, but welcome change.
  • Thrive in fast-paced environments.
  • Want to work with a product-led team.
  • Write well and can show us examples of your work.
  • Are ambitious and understand the value of joining a startup in the early days.
  • Are ready roll up your sleeves and do the necessary work to get results.

To apply for this job please visit www.makeswift.com.