Make it Work for You: Marketing Automation

Marketing automation platforms are much more powerful than everyday email batch and blast solutions in the market. However, many marketers fail to take advantage of all the muscle that these platforms hold. Atlanta Interactive Marketing Association (AIMA) Marketing Automation SIG  is hosting a breakfast to help you make a more informed decision about investing in an automation solution. All experience levels are welcome from the newbs to the seasoned veterans.

 

Register

When: September 4th, 8:30am – 10:00am

Where: Atlanta Tech Village, 3423 Piedmont Road NE Atlanta, GA 30305

Speakers:
Tomer Tishgarten, Agency Engagements Director of ARKE
Rich Wilson, Creative Director of Big Scary Cranium

Objectives:

  • Do your automation goals make sense? Including a case study example
  • Leveraging queries to improve your campaign targeting
  • And low hanging fruit that you can implement quickly to demonstrate ROI

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