Bootstrappin w/ a Professor of Economics

Attend

It’s often thought in entrepreneurial circles that the way to start and grow a great business is to come up with a great “idea”, write a great business plan, raise angel or venture capital, flawlessly execute the plan, and (Voila!) get rich! Join John Mullins, a notable professor of economics at the London School of Business, for a talk to take the air out of that balloon. The professor will give you insight into how some of the best entrepreneurs – including those who developed iconic companies like Dell, Banana Republic, and many more – got their seed funding not from investors, but from their customers.

The Details:
When: Tuesday, September 16 8:00 am – 9:30 am
Where: Atlanta Tech Village, Event Center
Free breakfast included!

Meet the Speaker:
jmullins_w113
John Mullins is the author of two previous business best-sellers targeted at business angels and entrepreneurs, the definitive work on assessing entrepreneurial opportunities The New Business Road Test, London: FT Publishing, 2003/2006/2010/2013; and, with Randy Komisar, the widely acclaimed Getting to Plan B, Boston: Harvard Business Press, 2009.

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