The brand that is reinventing how brands find and work with creative agencies, design firms and other marketing service providers, Agency Spotter‘s CMO Breakfast Series is back! Hear from thought leaders at two of Atlanta’s top employeers, AT&T and The Coca-Cola Company. Bring your questions and business cards. Mingle with Atlanta’s marketing and design community over great coffee and delicious bites for the Atlanta CMO Breakfast Series, Thursday, August 11, 2016 at 8:30 am. Register here.
Schedule and Details
- 8:30 am : Networking over coffee and delicious light bites
- 9:00 am : CMO Talks with Q+A Sessions
- 10:00 am : Wrap up and post event networking
Battleships on the Chattahoochee: Turning Towards A Digital Future
Personal and candid reflections of experiences in the bridges and boiler rooms of Atlanta’s biggest brands.
Senior Global Director for Mobile and Search
The Coca-Cola Company
Tom Daly has caught lightning in a bottle. Twice. Actually, he caught it first in a box at UPS and then in a bottle at Coca-Cola. Currently, Tom leads Mobile and Search as the Global Group Director at The Coca-Cola Company.
A conventional start at an exceptional advertising agency put in motion a series of events that have quietly shaped not one, but two industries. His work has impacted a staggering number of businesses and people on a global basis by combining a “how the watch is made” curiosity with a pursuit of simple, but universal and enduring truths. Balancing the big picture with day-to-day realities, he has shaped and executed enterprise-level strategies that accelerated and amplified the use of both established and emerging technologies to have a positive business impact.
Designing the Brand Experience
Gregg will share how design is working to transform the brand identity and experience at AT&T to match the transformation of the company.
Vice President of Brand Identity and Design
Gregg Heard is Vice President of Brand Identity and Design for AT&T. AT&T is focused on bringing it all together, helping people connect with advanced mobile services, next-generation TV, high-speed Internet services and smart solutions for businesses. Gregg is responsible for developing a Design competence and culture within AT&T, working with internal and external teams to bring the expression of the brand to life across all global channels and touchpoints.
Other logistics: Parking is available for free in the lot across from the Atlanta Contemporary on Means Street in West Midtown. Look for signs and volunteers to help guide you.
About Tickets: Tickets are limited and reserved primarily for brand participants. Those from agencies, design firms, or focused on sales are by invite only but can join the appropriate agency tickets waitlist. Tickets remaining will open up to the waitlist the Tuesday before the event.