Home Featured Events Coder Up! Atlanta Braves and Atlanta Tech Village Bring the Braves Hackathon to SunTrust Park

Coder Up! Atlanta Braves and Atlanta Tech Village Bring the Braves Hackathon to SunTrust Park

by Angela King

Help redefine the experience of attending a baseball game in Atlanta

The Atlanta Braves are looking for fresh ideas and potential partners to develop innovative solutions for the new SunTrust Park and the Battery Atlanta. SunTrust Park and the Battery Atlanta already boast the fastest connectivity of any sports stadium in the country (whaaat), so taking advantage of that connectivity is of high-interest for the Braves to build a digital-first experience.

To take advantage of Atlanta’s top tech talent, they’ve partnered with the Atlanta Tech Village (ATV).

“The partnership between Atlanta Tech Village and the Braves kicked off last year and it was the first collaboration of its kind between an Atlanta sports team and our thriving tech ecosystem,” says ATV Director Karen Houghton. “Last year’s Hackathon was a huge success with teams pitching directly to Braves Chairman and CEO, Terry McGuirk. Winners received cash prizes and were granted additional meetings to discuss implementation into the new SunTrust stadium”.

Check out our recap of the 2016 Braves App Challenge winner, Mixle, here.

Why the Braves need you

Help create the ultimate guest experience, which will be paramount for positively shaping each and every fan’s visit to SunTrust Park and the Battery Atlanta. The new fan experience will center around digital and mobile interaction between consumers and vendors, from both a consumer-facing and back-end experience.

“Our hope is that our partnership with the Braves will be a community driver that will continue to connect not only our city’s startups, but also create further connections between startups and large, classic Atlanta brands like the Braves in a really fun and tangible way,” says Houghton.

Solutions should accomplish three objectives:

  1. Provide value for the fan
  2. Have a direct or indirect mobile relationship
  3. Create revenue opportunities via increased ticket sales or partnership opportunities

How do I participate?

Register individually, or with a team for the Braves Hackathon on Friday, September 8- 13th. Teams can include startup companies, developers, students, designers and business strategists. Create a new project, or build on an existing project; the code does not need to be new. You continue to own your own code.  Read here to see if you are eligible to register. 

The Hackathon’s winning team will receive $5,000 and tickets for a 2018 game at SunTrust Park with a VIP experience, including the ability to watch batting practice from the field. The runner-up will receive $1,000 and the same game experience.

Braves Hackathon Schedule:

Friday, September 8: Hackathon Kickoff (Mandatory)

  • 4:00pm  Registration & Reception
  • 5:00pm  Official Welcome Presentation
  • 5:30pm  Explore the Battery Atlanta and SunTrust Park to help gain project inspiration
  • 7:30pm  Braves vs. Marlins game (complimentary)
  • 6th Inning  Team formation/Q&A

Thursday, September 13: Hackathon Conclusion

  • 5:00pm  Check-in & Submission Deadline (all team members must be present)
  • 6:00pm  Demos
  • 8:00pm  Dinner & Judging Deliberation
  • 8:45pm  Award Presentation

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