Hypepotamus has been covering 2ULaundry since its days in the Techstars Atlanta 2017 cohort, throughout its early-stage fundraising efforts, and during its first steps into the world of franchising after…
B2C
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B2CFeatureStartup News
“The Shark Tank Effect Is Real”: Metric Mate evolves into the B2C fitness space
When we talked to Metric Mate in April of last year, the Atlanta-based SportsTech startup was focused on going business-to-business-to-consumer (B2B2C) to get its personal workout tracker into the hands of…
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B2CFeatureNewsStartup News
Acquisition of local ecommerce brand Romp + Tumble could help reshape children’s retail industry
A short and sweet LinkedIn direct message introduction has ushered in a unique acquisition in the e-commerce subscription brand space. The startups involved will be familiar to Hypepotamus readers. Rent…
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B2CFeatureStartup News
This Knoxville-based startup is combating hand pain…one pair of gloves at a time
Whether you’re typing out emails, working out, or driving, hand issues can seriously impact your quality of life. Téa Phillips was a mechanical engineering student at Tennessee Tech University and…
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Like most of us, Gbenga Adeyemi was tired of trying to find airport parking. During his previous travels, he spent too much time wandering around offsite facilities or spent a…
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B2CFeatureNewsStartup News
NIL Deals Are Big Business. The Players’ Lounge Has New Funding, Partnerships To Expand Athletic Opportunities.
Ask just about any startup about how the first year of business went and the word “pivot” is bound to come up. It’s a natural part of the startup game,…
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B2CFeatureStartup News
Meet Feedcoyote: The startup designed to help freelancers scale their business
An estimated 59 million Americans worked as freelancers in 2021, which is equivalent to a massive 36% of the entire country’s workforce. Those freelancers often lack the support and infrastructure…
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B2CFeatureStartup News
What’s driving Carputty’s growth? The Atlanta startup is challenging the car loan status quo
The auto loan space was ripe for innovation, says Atlanta-based entrepreneur Joshua Tatum. “Consumers currently have to apply for an auto loan each and every time they wish to purchase,…