Companies

Hypepotamus has been covering 2ULaundry since its days in the Techstars Atlanta 2017 cohort, throughout its early-stage fundraising efforts, and during its first steps into the world of franchising after…

The pandemic certainly changed how consumers think about online ordering. But it also drastically changed the way businesses think about their online selling habits. First during lockdowns and then during…

Nearly every aspect of work and office life has changed over the course of the last 100 years. And yet one thing that hasn’t really changed much at all? The…

It was a ride to the gym in August of 2020 that launched Nick Borrego’s latest entrepreneurial venture.  Borrego and a friend were driving together to get a workout in…

When we talked to Metric Mate in April of last year, the Atlanta-based SportsTech startup was focused on going business-to-business-to-consumer (B2B2C) to get its personal workout tracker into the hands of…

A short and sweet LinkedIn direct message introduction has ushered in a unique acquisition in the e-commerce subscription brand space.  The startups involved will be familiar to Hypepotamus readers. Rent…

At startup pitch competitions, it is common to hear some version of we’re going to be the Uber of some industry or we are building Instagram for a specific user…

Looma is changing the way you grocery shop. Their secret sauce? Video storytelling. The North Carolina startup puts smart tablets in store aisles to give customers consumable and accessible point-of-decision…