According to Social Media Week, 80 percent of brand’s audiences would rather watch live videos than read a blog. Facebook says that one-fifth of the videos posted to their platform now come via Facebook Live, and that users spend 3 times longer watching lives compared to pre-produced video. This explains why Facebook and Instagram’s live streaming feature are such a hot trend for […]
If you’ve set up an online presence for your business, it’s most likely because you want to be found by more people, more often. But the rules of the game change often, and while Google text searches are still the most common, marketers are now looking at the next big thing in search results: voice. […]
You’ve gotten the call or you’ve raised your hand to lead a new innovation initiative. Welcome to the jungle. It’s exciting, rewarding and fraught with challenges. Let’s set you up for success: here are the five most common missteps I’ve observed in my years helping corporations turn abstract strategies and ideas into action-based innovation. Avoid […]
In this column, technology and public policy expert Amol Naik will discuss issues at the intersection of government and tech. Views expressed are those of the author. In this era of distrust in our federal government, its natural to write off everything in politics. But recent days in Georgia, which saw the passing of one Governor and […]
In 2017, $71.9 billion in funding was raised through venture capital, making it a dominant force in the financing of innovative companies and an engine of economic growth. No longer is VC restricted to Silicon Valley, where it famously got its start in funding the likes of Facebook, Apple, Microsoft, and even IBM (yes, VC […]