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Shopify Meetup Atlanta
January 16, 2020 @ 8:30 am - 10:30 am
Join the Shopify Meetup for their monthly gathering and learn more about this e-commerce platform.
January’s topic is all about How to Curate the Perfect Product Assortment. An e-commerce site without merch sounds strange, but an e-commerce site without a merchandising strategy is much stranger – trust us! Your product assortment is the most important (and money-making) part of your business, so devising a strategy is essential.
DeAnna McIntosh, Chief Global Strategist at The Affinity Group International, joins us to share how the combination of sales analysis, trend forecasting, and knowing your customers intimately will result in an expertly curated product assortment. Other speakers include LaToya Tucciarone, Founder & Owner of SustainAble Home Goods, and Leigh Metcalf, Owner of TopStitch ATL.
Shopify Meetup Atlanta is a free monthly gathering of merchants and partners interested in learning more about the Shopify platform and surrounding ecosystem of apps and third party services. Presentation topics vary widely and are presented by industry thought leaders. Since 2015, the award winning Shopify Meetup Atlanta has served as a primary learning source for metro Atlanta based merchants and beyond.