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Introduction to Digital Marketing

January 27 @ 6:30 pm - 8:30 pm

Step into the world of digital marketing with General Assembly. During our introductory workshop, explore the components of brand building and see how modern marketers drive successful campaigns using content, email, social media, paid advertising channels, and more. Using real-world case studies, you’ll:

  • Break down the components of a digital marketing campaign.
  • Survey today’s digital marketing landscape and its career opportunities.
  • Learn to approach a marketing campaign by identifying your objectives first.
  • Get hands-on practice identifying key performance indicators (KPIs).

Details

Date:
January 27
Time:
6:30 pm - 8:30 pm
Website:
https://generalassemb.ly/education/introduction-to-digital-marketing/atlanta/94316

Venue

General Assembly Atlanta
675 Ponce de Leon Avenue NE, 2nd Floor
Atlanta, GA 30308 United States
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